Get OUT! You heard me...

Years ago as I was just beginning to build my network and my business, I found myself often sitting behind my desk in my nice office shuffling papers, looking busy, and getting nothing meaningful accomplished. In retrospect, I realize I was unsure of myself and, therefore, a little fearful of misstepping.

I now realize that sitting behind a desk gets little done in the way of building a business. Yes, we need to spend time on our computers for various reasons. We need to make phone calls. And some of that can be done from behind a desk. But most of the real work that takes us to new highs is done when we stand up and get out of our offices, stores, and comfort zones.

Whether the best use of our time is seeing customers or clients face-to-face, networking to meet new people, setting up joint-ventures with our peers, creating new products and services to offer, or just about any other high level growth activity, very little of it will likely happen from behind a desk.

So let’s get up, and GET OUT. We’ll make meaningful appointments with people who can truly help us accomplish our goals, whoever they may be. This week we’ll attend at least one event that allows us to meet people outside our existing network. After all, we’re hubs in our respective spheres of influence. We have to be out there!

And when there isn’t a scheduled reason to get out of the building and we need some fresh perspective, we can always simply get out by taking a walk, clearing our minds, and looking around us for triggers to our next big idea.

So truly—get out! You heard me…

Here’s to your marketing success!

Bryan Waldon Pope

Migrate Your Facebook Profile to a Business (Fan) Page

Facebook has done something that should have probably been done a long time ago. You can now migrate your personal profile to a business or fan page.

Many businesses, and individuals whose business brand is themselves, have used personal profile accounts for their businesses. This has been problematic for them for a number of reasons, one of the most significant being the limitation of 5,000 “friends.” Now that can all go away.

I might mention that from my reading (I haven’t personally migrated a page, so I’m relying on the information of those who have), it appears there’s a loss of much of the data in one’s profile during this process. “Friends” are converted into “Likes,” but past there it seems pictures, posts, and profile data are wiped clean. And there is no reversal of the process once it’s been executed.

For all the details, read this informative blog from InsideFacebook.com and check out Facebook’s Help Center, which offers information on all the facets of the migration. If you choose to migrate your page, you can find the migration tool here.

I’ll watch these migrations with great interest. As with any such change, there will be those who benefit from it greatly, and those who will migrate, only to find myriad reasons they should have stayed with their original profile. I already see hiccups in such a move for the majority of people who have used their profiles for a mix of personal and business use.

Here’s to your social networking success!

Bryan Waldon Pope